OK, I’ll bite. They told us to trust them. Trust, as I see it, is something that comes with concrete plans and verifiable facts. What we’ve received thus far is a plan that is a little vague on important details, most important of which is how this mall, which would overlook the Westside YMCA kids camp, would affect that camp and the rest of the woodlands in terms of drainage, litter and light pollution. Many of us have no doubt the impact would be negative, and we have yet to see anything concrete that would ease those concerns.
It also doesn’t seem like Simon has taken the traffic issues as seriously as the rest of us do, especially the people who live along 61st Street and Elwood Avenue, which is right next to where Simon’s mall would be built. Their plan calls for using a tax breaks to widen the 61st Street bridge over U.S. 75 and a little bit of the road from the bridge to just east of the development. But anyone in the know would tell you that traffic along all of 61st Street and Elwood Avenue, that hilly, curving two-lane ribbon of asphalt, would increase dramatically. The road is simply not built to handle traffic from such a large, high-traffic development like an outlet mall. Traffic going in and out of the mall parking lot would also be congested, as there is just one planned entry/exit.
So just from an eyeball test, the mall is going to create a traffic nightmare. Trust is, they say. Sure. Trust, just don’t verify.
On to the next point: to look at what Simon has already done here in the Tulsa Market.
I’m aware of two projects. One was the Eastland Mall in east Tulsa. When it opened in the late 1980s, it was a pretty great place, but it didn’t last long. All accounts showed that Eastland began failing not long after it opened.
It’s still open, but not as a shopping mall. Instead, it’s a repurposed property with offices (now under different ownership), a few restaurants and a tiny bit of retail. So as far as this part of Simon’s track record in Tulsa, I’d call Eastland Mall a swing and a miss.
But then there’s Woodland Hills Mall. Now this has, indeed, become a serious retail success story in Tulsa, anchoring a retail area that has become the most powerful commercial engine we have in the city.
But also, just look at it. The traffic there is as heavy as anywhere else in the city. The number of street lights between Memorial Drive and U.S. 169 on 71st Street rivals what you might see in the block-by-block traffic control downtown. It’s a sea of big-box stores, chain restaurants, strip malls and other buildings orbiting the mass that is Woodland Hills Mall. Just the thing you want to see plopped in the middle of the city’s top urban green space, right?